UFC and WinField launch new go-to-market model

Header2(York, NE) – United Farmers Cooperative (UFC), a farmer-owned cooperative headquartered in York, NE, announces an initiative to develop a new distribution model to provide growers with new products and insights.  UFC is partnering with Winfield Solutions, LLC (WinField), a leading value added crop inputs company, to provide innovative products and services to help growers be more successful.  UFC is a WinField key account and both companies will be applying resources to provide growers with key WinField products and services, including Croplan® by WinField seed products.

Carl Dickinson, CEO for UFC, stated “We are pleased to partner with WinField to commit to improving the agronomic experience for Hamilton County farmers and to demonstrate how the cooperative system works together to benefit all producers.  This project aligns very well with our mission to provide innovative products, services and information that grows stakeholder value.”

Don Swanson, VP of Agronomy for UFC, commented “The first phase of the project will include purchasing a site in Hamilton County, NE to construct a 9000 square foot warehouse and office for seed storage and distribution that is planned to be completed by March 1, 2014.  The project also encompasses hiring a Master Agronomy Advisor to grow demand and we are also in the process of interviewing candidates for a salesperson position to manage the facility.  Looking forward, we will be collaborating with WinField to develop a Hamilton County Answer Plot® site to demonstrate various agronomic solutions of benefit to producers.”

For more information, please contact UFC at (402) 362-0253.